Less people voted for Prop-1 than signed the petition to create it (39k vs 65k). Uber and Lyft spent over $8m and lost. Sources:
https://www.texastribune.org/2016/01/19/austin-group-gathers..., http://kxan.com/election-results/, http://www.mystatesman.com/news/news/local-govt-politics/ube...