[edit] artists & writers used parody and satire to make the society a better place. I find it inadequate, mentioning the same in the context of advertising.
And..it's not, if you are a part of the labeling, or a victim of that hack.
Dont' be so touchy. They aren't degrading the French. They are making fun of conservative attack dogs that blame things on France. Showing how ridiculous something like this is through humor can make society a better place.