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Comment by stickfigure | Hacker News Reader

I've been sitting on the sidelines of the "Uber is great!" vs "Uber are a bunch of dicks!" war for quite some time now. I always figure every company of reasonable size contains elements of both. But geezus... this was posted with the title in all caps "THE UBER ENGINEERING TECH STACK, PART I: THE FOUNDATION". Presumably by someone at Uber. Is their corporate culture that arrogant?

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Presumably by someone at Uber

Why would you assume that? Especially since the blog post is already a few days old, and the submitter doesn't have any other Uber-related posts.

Could you explain what is arrogant about it? The all caps doesn't come across as arrogant or weird to me on the blogpost.

When I saw the story, it stood distinctly apart on the HN homepage as the only story title with ALL CAPS LOOK AT ME. It was definitely a HN culture faux-pas. Alone by itself this is not a serious indictment, but coming from a company with a reputation for arrogance it seemed to be in particularly poor taste.

The title of the story on HN has since been corrected to normal case.

I'm not an Uber hater, if anything I'm inclined to defend the company. But posting ALL CAPS to HN is either arrogance or carelessness or (most likely) some combination of both. I would not normally pay attention except this is a company which already has a reputation, so maybe it's actually part of the corporate culture? Or maybe I'm overthinking it.

I think you're massively overthinking it. The poster probably just copy pasted the headline directly from the blog when submitting the link. "All caps" is sorta the Uber aesthetic and looks totally normal in the context of the blog post itself.

I know all caps is a hindrance in reading but I will focus on their tech stack and try to learn the good stuff

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