From the end user POV it's a shitty thing to do, but most likely this stems from the developer making a deal with Intel. It takes a lot of resources and effort to deliver VR games with the quality and length that PC gamers have to come to expect, and the VR market is still tiny; at the end of the day you can't really blame VR developers for taking deals left and right, because it's the only way to subsidize development.

If every time something like this happens there's an internet outrage, what's gonna happen is that no one will subsidize shit (because why would you pay a developer if exclusivity or exclusive features are not on the table?), VR content development will stall as there won't be incentive for developers to spend months/years of work only to barely break even (if they get lucky), VR adoption will not go on, etc.

Something's gotta give, VR gamers need to cut developers some slack if VR is to flourish in the future, you can't have your cake and eat it too.