Snapchat lately has started to feel ultra, ultra manufactured and I think it's turning a lot of people off. For example, their "no remotely scandalous content in stories" policy seems deeply at odds for the use of the app. Snap stories used to be "watch me do coke off this hooker, and leave no evidence" - now they're "Buy Fit Tea! Thanks Calvin Klein!" Why would I volunteer to see _more_ ads?
This feels like too little, too late. Stop loading and displaying Vice "Live branded content" before my friends content (the stuff I care about) , stop being prudes (you're a sexting app!), and test your shitty app on something besides an iPhone 7+.