Yup! I think we were pretty clear about that from the get-go. Giant duck at the top and everything.

It's part of our overall mission to raise the standard of trust online. We're nothing if not transparent on this!

To be clear, I assumed everyone knew it was DuckDuckGo's blog because of the logo and everything. I didn't see it as safe to assume everyone knows what they do.

For what it's worth I applaud their efforts and their product. I just think this article is biased (and that's OK).