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As a counterpoint, here are Zendesk's icons with no text: http://imgur.com/a/wzCO0 -- can you guess what those do?

Of course, this is about the worst example of iconography I've ever seen so here's the same with the labels left in: http://imgur.com/a/CyqA6 and I'd even go so far as to suggest that given their choice of icons they should just get rid of them and make it text-only.

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But those are product logo, not icons https://imgur.com/a/4kAKt. They don't serve the same purpose - logos are brand assets and are suppose to be distinct, otherwise they can't be trademarked.

I "understand" the icons... support is one box leaning on another, guide is one leading another, chat looks like 2 speaking at each other, and talk looks like a phone.

But wow are they horrible. I agree, they really should go with text-only.

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