Just insulate the houses in the US. I am always shocked how badly built US houses that cost 600k are.
That said, fiberglass insulation mostly only helps against convection cooling/heating. I.e. through the movement of air. Summertime heat is mostly conductive and radiative i.e. near infrared. Insulation doesn't do much to stop that.
Shade trees however help this big time. A large tree placed in the right spot to shade a house in the afternoon can replace as many as seven window air conditioner units.
The more you insulate the more you need to ensure you have proper ventilation, which is a sort of paradox.