They know how to get attention on the internet, what their peers are interested in and how to get as many likes as possible
That's a great skill to have, you know, now that you can buy groceries and pay rent in likes and retweets.
That's a great skill to have, you know, now that you can buy groceries and pay rent in likes and retweets.
You can't pay rent in likes and retweets, but you can pay rent in dollars earned by you getting your company likes and retweets. More and more companies are hiring "social media experts" (often interns, if my anecdotal observations are anything to go by) for exactly this reason.
By mine, they're almost always women too. I have yet to see any men as social media managers. (again, anecdotal.)
women have managed to literally create a job title that is literally posting stuff on social media and getting paid for it. absolute genius.