That's actually not true... I ended up sitting next to a tech lobbyist on a 5 hour flight and we chatted about tech and politics for most of the flight. Google's lobbying strategy is to come in and dump a bunch of money to fix an immediate problem. They don't keep up the pressure - aka they aren't getting people use to the steady flow of "lobbying", it is all reactionary.

This just encourages folks on the receiving side to come up with situations for google to panic over then reap the predictable "lobbying".

Other companies across industries approach things differently- they get their targets hooked on a steady stream of "lobbying" and use the withdrawal of that as leverage.

Microsoft is actually quiet good at lobbying and has been successful on many fronts to keep their products and services the dominant solution for US government systems.