> The average organization uses over 20 different platforms to manage their content and the problem is only getting worse.
[https://xkcd.com/927/](https://xkcd.com/927/) ;) From experience, the problem usually isn't with the technology/physical tools, but with people's behaviour. Things like screening content so people have more trust in it is good, but people still need to at least begin to input content.
Though as far as being something that sits between lots of different tools and platforms, the comic still applies, and I've seen a few of those products come and go over the last couple of years.
I found the comparisons on the 'Why Shelf?' page odd. You mention SharePoint, Confluence and Bloomfire at the top, yet don't do any comparisons to them, only to things which are obviously different (e.g. communications platforms).