The ‘booth babe’ problem. A ‘booth babe’ used in a marketting shot is standing beside the car. If a man was used, he’d be driving the car (or at least pretending to).

These shots have the same problem. The “sitting in the car” equivalent would be a desk, with the keypad setup beside their regular keyboard, with someone pretending to actually use it. Yaknow, like a person uses a keyboard. Instead we get the booth babe effect of waving it around like a novelty-sized cheque. These models aren’t driving the car.

It's the same as the issue with booth babes.