This whole debate seems to be missing the point. There has never been a world where independent content creators have been able to monetize what they do on a massive scale and collect most of the revenue.
At a large scale, the owners of the distribution eat most of the pie. That's true because of basic comparative advantage and the advantages of scale even though they are entirely dependent on the individual content creators to get anything at all from their distribution. If the content creator wants to collect most/all of the revenue, the pie is small.