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Agreed 100% and came here to say just this. Perfect recent example would be Tweetmeme. Plus you do not know how long these platforms are going to last there just here until someone comes up with something better. When they fold you fold unless you can adapt like those companies that made applications for Myspace and then moved on to Facebook.

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Tweetmeme isn't a great example. They didn't get steamrolled—they now power the official Tweet Button, and they'll power (they are?) DataSift, which is going to give people crazy querying capability against real-time twitter data.

hmmm... I read either on mashable or techcrunch that tweetmeme was changing focus to analytics since twitter decided to do the retweet. Never saw anything about them working with Twitter.

Found the link: http://techcrunch.com/2010/08/12/twitter-tweet-button/

I do see mentioning of an agreement with Twitter but it is my understanding that Twitter has a licensing agreement to use the tweetmeme technology not that tweetmeme will be powering everything.

http://blog.tweetmeme.com/tag/datasift/

Edit: You could be right about the Tweet Button. DataSift will be run on TweetMeme's servers drawing data from the firehose.

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