Most of these (e.g. rewards, distributing to locals/employees, sell to raise funds, etc.) rest on the idea that the token has value, which begs the question.

Many also have existing solutions that are well-understood (e.g. loyalty programs tied to phone numbers).

And, what happens when every business has its own tokens? Who wants to track/manage all of that? Seems like a recipe for token fatigue.

>Look for ways to align business interests and customer interests.

In general, seems like token advocates look for ways to wedge a token into an interaction. Not saying there are no use cases, but there's a lot of "solution looking for a problem" happening.