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As long as (Long-Term Increased iTunes Store Revenue due to Ping) > (Development and Maintenance Costs of Ping), I can't see why it's surprising. Perhaps you disagree that the above equation will be true for Apple?

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A half assed service has the possibility of hurting their brand though, as well as driving people to competitors, e.g. http://twitter.com/garrettdimon/status/22824730445

Your link just got me on the free trial... gonna try it out on my droid and see if it's better than Pandora, and maybe I'll subscribe.

edit: bleh, $5 extra just for mobile? Nevermind.

Personally, I think the offline play feature makes it worth it. None of the other on-demand services seem to charge any less for mobile either, which makes me think that the labels have put a price floor on mobile access.

Oh I did forget about that... although I wish it had some sort of auto playlist feature that mixes in recommended music... basically I want it to be Pandora that lets me sometimes choose songs.

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