One of the awkward things about people is the more they spend on something the more they value it and the better behaved they are to the creators of it.*
This may be why subscriptions are so expensive - because part of the cost of the subscription is customer support, and the less expensive it is the more customer support costs.
*alternate, complementary theory: the less it costs the more poor people have it where they have to do more financial juggling and get into weirder situations. Thoughts, HN?