I _LOVE_ history now. I collect antique history books, just to see how perceptions changed over time. Ken Burns tops hollywood in terms of "# of films watched" by many times over. However, this only started MUCH later in my life when I started to see history as a tool, a way of thinking, of reasoning about the world.
History as it was taught in my early schooling was not only useless, it was utterly counterproductive; As you say: memorizing slabs of rote dates and events not only removed any utility or holistic understanding from the facts (and related time periods), but convinced me that I "hated history" and should avoid the subject like the plague. Arrogantly, I was one of the better students in my high-school, so I can only imagine what the less advantaged crowd felt about those courses, and it doesn't leave me surprised with the "lack of historical context and appreciation" I feel to be pervasive in the American population.
To truncate this rant: History is _so fucking amazing_ when you start to consider it as an interplay of human pathologies, and as a tool for understanding our present. It's such a frustration that our education system doesn't do it justice.