A made up example, but I've seen similar: let's take an ensemble superhero action piece. You see a clip of a scene in the trailer where superhero A is in mortal peril, set against a desert backdrop. Compelling, but when I see the movie in theaters, there's an action set piece where superheroes A and B are fighting against villains C and D. B is temporarily incapacitated, and it looks like C and D have the drop on A. Unfortunately, this fight has an ocean backdrop. As such, all dramatic tension is gone, since I know A makes it to a desert I haven't seen yet.
I've had some success making a strict rule of watching only teasers (~30 seconds), or the first 30 seconds of a normal trailer, where they have time to set up the basics, but not enough to ruin anything. If I'm at a movie, I'll just close my eyes after that point, since I can't fast forward, and removing visuals is usually enough.
I wish movie makers would keep that in mind.