This probably will rub Google the wrong way.. I wonder how many millions they will lose out on because of this.

Maybe they should introduce some special reduced fee teirs for the ultra high volume customers, as a precaution against this becoming a trend.

On the other hand fortnight is probably the only app where it's users want it so bad they will be willing to do just about any procedure to get it on the phones. Everything else has competitors on the Play store.