You are saying that a company(!) can make a conscious(!) choice. That’s... well, a little bit too much.
Next time you read something and think "The literal interpretation of this is ridiculous!", try to remember the Principle of Charity - https://en.wikipedia.org/wiki/Principle_of_charity
if you want to make an argument about consciousness then i can tell you that i absolutely consciously chose US as a country to live in, at the age of 41.