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How Big is Our Market? We searched on Google for the word “glove” and the words “ice cream” and obtained these results: • Glove: 14,400,000 results • Ice Cream: 32,60,0000 results How Big Is Our Market? 14,400,000 x 32,60,0000 = 46944,000000000 probable customers What If? If we sold our glove at $9.99... Profits = $4,689,705,6000,000,000,000,000.00 What if we sold our glove at $19.99... Profits = two times previous number

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But if I were to do that (with sample made up numbers):

Android - 700 users worldwide

Functionality - 500 people in the demographic

That certainly doesn't mean that there are 1200 potential users, as I don't know where the crossover between people who require the functionality and also own an Android device are. In a technically disinclined demographic, maybe only 50 of the users that require the functionality also own an Android device - and only 10 of those would be willing to pay for the (an) app.

why would you take the product of glove and Ice cream, and not sum? just asking.

should ask Ali G: http://www.youtube.com/watch?v=nkuOuxRD1Bc

FYI taking the sum is also incorrect, you want the exact match number of searches

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