It depends on who you ask. The GNU AGPL certainly was intended not for cloud infrastructure companies to unconditionally take and sell. And as for non-cloud software, some projects like Wine used to be licensed permissively until they realised certain companies like Cedega [1] were making money off their work without contributing anything back, and switched to the LGPL instead.
Then OTOH you have permissive fundamentalists from parts of the US west coast that are already rich and whose livelihoods aren't dependent on money, and then of course are very happy to gather favour and reputation from giant tech monopolies by giving it all away for free with no pesky "reciprocal altruism" conditions for the lawyers to have to reason through.