The irony about all of this is that you can live a perfectly normal life without Amazon, Facebook or Google these days. We sat around and watched in fascination and then horror as these companies became the "BAADD" companies they are today. Why does anyone expect them to self regulate? When you grow a business to this size, you not only learn a lot about your product and business but you also learn a lot about manhandling DC. As long as lobbying is a thing (FB has spent around $7 million this year alone), this is the shit sandwich we're all going to be eating for awhile.