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I agree that $25 / month is more than the average bot is generating. That said, there's a lot of value to many people's computers if properly exploited: https://krebsonsecurity.com/2012/10/the-scrap-value-of-a-hac...

I work on a software company. You would be amazed to know how many manager types, earning 6 figures, who are absolutely naive with regards to security. Those are prime targets for this kind of exploit.

You only have to set this up once, then flash it to each device you're sending out.