>They’d lose billions
This is exactly it. There's no cost to deny, deny, deny until it's impossible, then "oops, after extensive investigations we've found the claims to be true on a limited number of devices...".
This is exactly it. There's no cost to deny, deny, deny until it's impossible, then "oops, after extensive investigations we've found the claims to be true on a limited number of devices...".
There's a cost to damaging your credibility.
Don’t put too much emphasis on big Corp and their “credibility”.
As mentioned above, 1) these denials can be later parsed and opened up as necessary with significantly less reputational damage, and 2) they contain some interesting specifics that can make them strictly true but quite misleading, e.g., "Apple has never found malicious chips, 'hardware manipulations' or vulnerabilities purposely planted in any server" might more accurately read "someone else found these..."