I'm a hypothetical iPhone App developer. Catch my attention and interest: You need something concrete to catch me and have me say "Yes! This solves a problem that is annoying me already." I don't think that is sufficiently communicated on your website.

Why should I trust you? You're just a tiny business, and will probably go bankrupt any minute. Can you calm me down? Or do you want to avoid waking sleeping dogs?

You say you offer a very nice data entry solution like a CMS, and a nice REST API. That sounds interesting, but if I haven't overcome my fears from above, can you maybe separate them and have them access a database that I let Amazon run for me?

(This is a summary of a discussion on the #startups IRC channel.)