Their business model reminds me of MoviePass in the sense that it appears unsustainable, and that their main plan is to grow fast until they have market power to throw around. At least the math for WeWork isn't so obviously flawed as Moviepass was. I'm just disappointed at how many companies use this playbook in the startup world. Everyone just does stupid crap in hopes of becoming the "dominant platform", at which point they can charge whatever they want and people will have to play along.