It seems like people are fed up enough to break confidentiality agreements to leak info, but not fed up enough to quit and leave the hostile environment. I still appreciate the Snowden method. Got fed up to the point that the info must be released, but did not hide to keep his job.
Also, some leaks are from official sources like a press secretary or similar official, but staying anonymous to float information as a trial balloon so there’s some plausible deniability if the balloon was made of lead. In marketing, the leaked photos seem to be an internally approved method to get free PR.
This has likely annoyed people since the beginning of anything related to journalistic inquiry. If these people didn't have a guarantee of anonymity, the public would be in the dark most of the time.
> I still appreciate the Snowden method. Got fed up to the point that the info must be released, but did not hide to keep his job.
Not everybody is in Snowden's position; relatively young, unmarried, no kids. He may be able to take this "cool guys don't look back at explosions" approach, but most people can't. That doesn't mean that what they know should remain hidden from view because it doesn't meet your standards for what a 'real whistleblower' looks like.
Snowden is also essentially trapped in Russia. The only reason he was able to find refuge there at all is because his revelations are a useful symbol of American hypocrisy any time the words "surveillance state" are bandied about in discussions about Russia. He's a smart guy and probably knows that the Kremlin's generosity will last only as long as he doesn't try to rock the boat by commenting on domestic Russian matters.
That said, the world I’m describing is ideal, unlike our own.