I've lived in Paris for two years and before that I was in the suburbs and I've never heard (or seen) that street. Funny how bubbles work.
But that’s not so surprising. Local people usually don’t explore as much as tourists. They have their daily routines and eventually go to places for a reason. I actually often ask a non french friend of mine to bring me to new places because she still kept that explorer mentality. She knows Paris better than i do in some ways.
I don't have an Instagram account though...