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loosely related, but here is an amazing project by Dutch photographer Hans Eijkelboom (20 years in the making) that explores the topic of 'homogeneity': https://www.citylab.com/design/2014/12/20-years-of-photos-sh...

(the book: https://www.amazon.com/gp/product/0714867152)

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I think this type of work is much better evidence for the claim of cultural homogeneity from the article: The photo series are all taken within short time windows of a couple of hours in the same location.

Instagram on the other hand contains billions of pictures from multiple locations taken over long periods of time. It is only natural to find some repetition and much harder to argue how much of that repetition can be attributed to lack of creativity.

...and even more amazing one by Ari Versluis (also Dutch): http://www.exactitudes.com

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