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What was not commoditized in automobiles in the seventies that is now?

The global supply chain was in its infancy. You had national suppliers, but nothing like the multinationals you see today.

The number of automakers in the 1970s was much higher and the number of unique models (vs dress ups like GM does across brands) was higher still.

Virtually no mass market car brand was formed in the last four decades, other than Tesla.

Bosch was founded in 1897. Here Japanese cars made it big in the eighties. Korean cars in the last ten years. A local factory has produced Saab (now defunct), Porsche and now Mercedes cars, spanning about five decades? Maybe some consolidation but also I think there's a high amount of constant flux.

We'll just keep waiting :)

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