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> The latter option values your time at $15 per hour

Makes the classic mistake of assuming your time is worth anything. If nobody will pay you money for those 5 hours, you're just picking a random number to justify either spending money or not spending it. May as well say it's $200 or $2 million.

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I mean, you could just as easily use a real reference for what it would cost.

You can either pay mailchimp, or you can pay your senior developer to set it up for $80/hr.

Because you can pay someone to do something for $80/hr does not mean your time is worth $80/hr.

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