So people buy a coffee in a paper cup, or even worse a recyclable plastic cup. But the cup is less than 5% of the ecological impact of the coffee.
The growing of the coffee is where the impact is.
Generally we all get sidelined by recycling the packaging, as an anodyne to salve our consumptive guilt. Purest poisonous propaganda that we mostly willingly swallow.
As I asked: I want some answers for ways that I can help, backed by science and facts, not lies wrapped in plastic tinsel to misguide me.