They should just foist BCL and Borgmon upon the gullible masses. All cloud development will be set back years while people (try to) figure it all out.
FWIW Piccolo has also leaked into the industry in the form of Pystachio.
Disclaimer: Was owner of borgcfg 2016-2019.
:(
GCL, used outside borg, is a much more pleasing experience, because there is a decent tool. And the team have done good job to innovate continuously.