Historically, free markets and private property protections would give rise to capitalism. But it seems like, in modern times, those two same ingredients give rise to something else. This "something else" is partially capitalistic, but the word seems to fit less and less.

Traditionally, a capital investment means something like a tire factory. The right factory in the right place gives the owner an advantage until the market changes or a new supplier makes an even better factory.

Putting things like software, a set of customer relations, a brand, or other modern business advantages in the same bucket as a tire factory just seems wrong.