I saw lots of talk about the meat industry, not a word about dairy. (Admittedly only read the executive summary.) I've seen quite a lot of this over the past year or two: Lots of "we're going to end cattle farming" when all they're really talking about is beef. Industrial dairy operations are horrible: carbon intensive, noisy smelly and cruel, but I don't see anyone claiming to have synthesized dairy replacements, and without that, the cattle business is in no serious danger.