"Ha! This is funny. It's poking fun at all these sites that try to reinvent a productivity tool. Wow...yup...they nailed it...yeah this looks hilariously over-complex. Ok, good parody!"
...goes to HN comments...
First comment...joke about the joke. Ha, funny's!
Second comment...yup people laughing at the joke...
10th comment...wait...um...someone said there was a different landing page. Ok, that's weird, this one seems less like satire.
15th comment...wait wait...I think this might be...a real product?
...Reads Medium post...goes back to HN comments....re-reads landing page.
"Ok..wait. This is actually a real product. They just spent 5 minutes making me think they were mocking other products with their fake over-complex screens...but....this...is....real?"
And now I just posted this. I think it's time for Thanksgiving vacation to start.