Yes, anything related to the life on society and how we regulate it or not is "politics" and a particular political subject is pushed by any individual or group is a "political agenda item". If we act like politics is a dirty word, only the worst of us will involve in politics.

Whether pseudonymized background data collection constitutes a violation of right to privacy is a hot-button political topic. The GDPR has put a stake in the ground on this but is not the final say on the matter.