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umm yeah giant as in $100 billion in revenue and about $15 billion in net income. Not a bad business at all. I should hope to be so boring.

With over $10 billion a year in hardware sales.

$30M to build Watson to buy all this PR is brilliant. As was Deep Blue.

I just hope the next challenge isn't "defeat a standing army"

academic exercise? you call a turing prize or a nobel prize an academic exercise?