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There is a bit more of an in-depth take of the history of Simlish and the people who created it in this article: https://www.techradar.com/news/simlish-how-an-improv-game-tu...

The timing of the articles (both in the same week) makes it appear to be a PR push.

The reason for the timing is likely that The Sims was released on february 4th in 2000 so it is the 20 years anniversary.

Thanks for sharing that. Really interesting read.