Maybe but I really dont think AWS comes off this way. To me, AWS seems like this massive complex system with a million overlapping services that engineers like. What if cloud adoption is bottom up and not top down?
AWS is sold bottom-up so Google/Oracle/IBM/Cisco/etc. are focusing on the top-down "let's force-feed steaks and strippers to the CIO until he signs" channel. Ultimately some companies buy one way and some buy the other but they will all adopt cloud.
AWS business is still mostly megacorps buying EC2 farms for hosting regular-ish IT apps, it's not startup or Eng driven although obviously a lot of services are there to bring them in.