And they brand everything as a "tool for everyone" so no one can tell if they are the intended demographic until after they install the app or do an hour of research.

I would love to see how a branding team continues to justify this "Google $generic_word" branding model to the brass at Alphabet. People were unlikely to make "Hangout" a verb like "Zoom", and they definitely won't do that with "Meet". The only thing this seems to accomplish is reinforce Google's reputation for rushing things to market and pulling support too early.

I really think these rushed entries by tech giants only benefit the Zooms and Slacks in the specific space. When potential customers are bogged down by choosing between Teams, Discord, Telegram, Messenger, or whatever other chat app is out there, they are more inclined to choose the familiar incumbent.