What does "a decent buck" amount to, these days? How much does it take to get people to sell their reputation to an unethical marketing firm?
https://www.playerup.com/accounts/redditaccount/
Not a lot for Westerners, but that is a week of wages in a place like Ghana. Decent pay for re-posting popular content.
Pretty much whenever you see a blog you can bet it's being monetized somehow or used for some financial gain.
When you see a comment, it's unlikely there is any motive behind it beyond expressing an idea.
Now imagine the world where every comment is also some kind of ad or invitation to buy or subscribe to something. Hell.
I haven't read or seen any studies. I'm really curious what percentage of the average reddit thread's comments are from companies, nation states, and paid for power users.
> Now imagine the world where every comment is also some kind of ad or invitation to buy or subscribe to something. Hell.
That would be product reviews!