The only clarification I can think of for my response is to reiterate that the context I was assuming was the belief that controlling language allows one to control thoughts of real people. My reaction isn't that it should or shouldn't, just that it obviously doesn't.
Maybe "control" would be a better word than "shape", after further contemplation. I agree that words shape thought, because in general, actions shape thought. But nobody can control thought by controlling language. It's futile. Unless you are privileged to be designing the universe.