It’s disgusting. It’s not up to them to decide how long a certificate should be valid. Especially when they’re so expensive to buy and complicated to replace.
Letsencrypt is free and easy to replace (it's automatic, and takes maybe 5 minutes to set up on a new server). EV certificates might be harder, but I've heard good things about certsimple.
EV certs are completely worthless (as in they provide no extra value above that provided by regular DV certs) so nobody should care if they're harder to obtain.