I used to read PC magazines, the kind that were available in grocery stores (because I'm old), then I discovered USENET, then RSS, then Reddit, then HN, and a bunch of other more and more esoteric infotainment sources more aligned with my tastes. But so many people get on Facebook and just stay there.
I used to watch news networks. Then I started reading political blogs. Then I got onto Twitter and started following people with best leaks, insider info, and wittiest comments. Finally, I realized it's pointless and stopped following it at all. But so many people stay watching the news networks which just launder all that other stuff you can so easily get directly. Worse, they allow the media to capture their minds.
Sure, not everyone can be a groundbreaking innovator but, in this age of massive choice, why do people choose anything other than hyper hipsterdom?