The problem is that Google have so effectively cross-marketed their products through their search engine that you have no reason to switch. They have all your data, everything about you and you actively now "refuse" to use alternative services EVEN IF better services exist. Bing returns results which are just as good - sometimes better - but no one actively uses it ? "Google is better" --> that's the 10 years entrenchment Google has over everyone.
Your suggestion - "That the problem with Bing, what's the point of it?" - is exactly why anti-trust cases begin in the first place. "Why bother with competition?" --> I think your statement has just answered itself.