I followed the Red blog for a while, but it seemed to get derailed into cryptocurrency nonsense :(
Think of it as a solution to the class of problems of the current interest, such as financial compensation to FOSS maintainers, incentives for contributors, tipping high-quality learning material and insightful blog posts, etc.
This didn't pan out in the near-term though. Part of this blockchain move was also a nod toward Rebol's ideas concerned with distributed computing and decentralization (another hot topic): IOS and X-Internet, albeit with smart contracts instead of Reblets. [1]