Apple's AI work is decent for what it is, and their AI hardware is fine too, but so much of this article is just weird.

It starts by talking about how until recently Apple wasn't doing AI work where it needed to be. Then there's the weird excerpt where he claims Google is “not known for shipping consumer experiences that are used by hundreds of millions of people.” The author then raises the legitimate point that AI benefits from having lots of data to train on, but then quotes an answer by Giannandrea to a different question, which includes him stating that bigger models aren't more accurate than smaller ones. The point that on-device inference is more responsive is valid but not unique to Apple; the article says “Android phones don't do nearly as wide an array of machine learning tasks locally”, but I don't think this is true.